Launched during the COVID-19 pandemic, this initiative supports rural women in producing neem-based hygiene products such as handwash, soap, and sanitizers. Using the SHG model, the program promotes entrepreneurship while expanding access to affordable hygiene products in rural and urban markets. By training a group of small and marginal women in neem-based hygiene product production, the project aimed to create sustainable livelihoods and increase access to essential hygiene products in both rural and urban areas. Through a self-help group (SHG) approach and comprehensive training, these women have successfully embarked on entrepreneurial ventures. This initiative not only contributes to meeting the growing demand for hygiene products but also provides a valuable source of income for rural women, particularly during challenging economic times.